Quality coffee,
straight from the
source.

Communication and connectivity for a
more collaborative specialty coffee sector

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Understanding Coffee Circuit

Coffee producers are often obscured within specialty coffee supply chains. We allow producers to be seen and heard in the stories they want to tell … without curation, censorship, or filters. We allow roasters to connect with producers they might never meet otherwise, and to know them in ways that are real and authentic.

A circuit is “a two-way communication path between points”

Transparency happens when there are no
obstructions.

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What It Is

A place for producers to communicate directly with roasters.
A place for roasters to learn directly about producers.

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What It does

Allows producers to share their own farm stories.
Allows roasters to hear from, and communicate with producers.

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What It Isn't

A profit making entity.
A place to sell or buy coffee “right now”.

Frequently Asked Questions

How it works

Farmers can create profiles to share their work, stories, and harvests, owning their identities. Roasters also share pertinent information and can express interest in working with farmers. Farmers decide whether it's a good fit. They can talk with one another in a free but facilitated environment.

What does Coffee Circuit do?

It allows farmers whose identities are normally lost in the supply chain the chance to be seen and heard the way they want to be, without curation, censorship, or marketing filter. It allows roasters to connect directly with farmers who normally would never find, even if they travel to farming communities. Provides farmers with a space to make themselves visible and known Facilitates direct communication and collaboration between smallholder farmers and roasters.

What it doesn't do?

Get involved in trading in any way Take a cut of the money roasters pay or the money farmers earn Buy, sell, source, or market coffee, in any way, directly or indirectly.

Who is behind it?

Academic researchers with coffee trading experience Smallholder farmers Programmers & data scientists

How does it make money?

It doesn't make money.